Strategic Enrollment Management: A New Critical Perspective for District Leaders

In the United States K-12 system student enrollment is declining in many schools and districts. This trend has been particularly exacerbated by COVID and the state of evolving student enrollment, which is caused by many factors. Public schools and districts face a growing competitive environment as families have myriad choices in how and where their children are educated. Strategic Enrollment Management is the new framework of building a systemic approach through which K-12 institutions
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